SEO · Dentists

SEO for dentists.

Get found for high-value treatments. Patients choose a dentist on trust, convenience and whether they take new patients.

  • Treatment pages: Invisalign, implants, whitening
  • Google Business Profile and reviews
  • Emergency dentist pages
SEO for dentists illustration

How it helps

What SEO does for dentists.

Target treatment searches (implants, Invisalign) with detailed pages and patient FAQs, and keep the Business Profile updated with hours and new-patient status.

01

Calls without paying per click

Rank in the map pack and organic results for the searches that bring work.

02

Visibility in AI answers

Clear, consistent information that ChatGPT and Google AI can recommend.

03

Compounding results

Pages and reviews keep working long after the work is done.

04

Clear reporting

Monthly reports on calls, forms and rankings.

What customers search

What patients type into Google.

The searches that bring paying work, by intent.

⌕ dentist near mePlanned
⌕ emergency dentist near meUrgent
⌕ NHS dentist accepting new patientsPlanned
⌕ dental implants near meResearch
⌕ Invisalign costResearch
⌕ teeth whitening near mePlanned

My SEO plan

SEO built for dentists.

  1. 01Treatment pages: Invisalign, implants, whitening
  2. 02Google Business Profile and reviews
  3. 03Emergency dentist pages
  4. 04Content written within GDC guidance

Target treatment searches (implants, Invisalign) with detailed pages and patient FAQs, and keep the Business Profile updated with hours and new-patient status.

Where competitors fall short

What most dentists get wrong online.

✕

No fee guide

✕

Treatment pages that read like brochures

✕

Dentists’ GDC numbers missing

✕

Booking hidden behind a phone call

Fixing these four things is usually enough to stand out against most dentists’ websites.

Rules worth knowing

Dental advertising must follow the GDC’s guidance and the ASA/CAP Code: show registration details, avoid misleading claims and never advertise prescription-only medicines such as Botox to the public.

When demand peaks

The dentist search calendar.

Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec

January is busy for check-ups and cosmetic treatments; Invisalign and whitening enquiries rise before summer and weddings.

Typical demand pattern from seasonal search interest; your own business may differ.

Packages

SEO packages for dentists.

SEO audit

Businesses that want a clear plan first

  • Technical, content and profile audit
  • Competitor comparison
  • Prioritised fix list
  • One-hour walkthrough call
  • Yours to keep, even if you do it in-house
Get a quote
Most popular

Local SEO

Businesses serving one town or area

  • Google Business Profile management
  • Citations and review requests
  • 2 new or improved pages a month
  • Technical fixes
  • Monthly report on calls and enquiries
Get a quote

Growth SEO

Several towns, national services or online stores

  • Everything in Local SEO
  • 4–6 pages or articles a month
  • Local and industry link building
  • AI search visibility work
  • Fortnightly check-in
Get a quote

Typical prices are in the questions below. Every quote is fixed and in writing.

How it works

From first call to delivery.

  1. Free audit

    I check your website, Google profile, reviews and three local competitors, and show you the gaps.

  2. Plan & priorities

    A written plan for the first three months, starting with the fixes that bring results fastest.

  3. Fix the foundations

    Month one: technical issues, profile set-up, tracking and citations.

  4. Build pages & reviews

    Months two and three: new service and area pages, reviews and first links.

  5. Report & improve

    Monthly report on calls, forms and rankings, and what we’ll do next.

FAQs

SEO for dentists

Typical ranges in pounds. You get a fixed written quote after a free call.

How much does SEO cost for a small business in the UK?

Local SEO for one area is £250 – £450 a month. SEO across several towns or for an online store is £450 – £900 a month. A one-off audit is £150 – £350 one-off.

Can dental marketing show before-and-after photos?

Yes, with patient consent and within GDC and advertising guidance. We write carefully and your practice approves everything.

What should a dentist’s SEO include?

Target treatment searches (implants, Invisalign) with detailed pages and patient FAQs, and keep the Business Profile updated with hours and new-patient status.

Are there rules for dentists’ marketing?

Dental advertising must follow the GDC’s guidance and the ASA/CAP Code: show registration details, avoid misleading claims and never advertise prescription-only medicines such as Botox to the public.

How long does SEO take to work?

Google Business Profile changes can help within weeks. New pages usually take 3–6 months to bring steady enquiries, depending on competition.

What is local SEO?

Local SEO helps you appear when people nearby search for your service, especially in the Google Maps “map pack”. It focuses on your Google Business Profile, reviews, local pages and consistent business details.

Tell me what you need. I’ll give you an honest plan.

A free 20-minute video call with me. A written plan and a fixed quote within three working days.