For roofers
Websites, SEO and video for roofers.
Roofing customers are often anxious: a leak, storm damage or a big replacement bill. They look for photos of real work, guarantees and proof that you are not a cowboy, and many land on lead sites first.
What customers search
What homeowners type into Google.
Before they call
What homeowners check first.
Photos of real roofs
Before-and-after, ideally drone shots.
Guarantees
Written guarantees and insurance-backed warranties.
Memberships
NFRC, TrustMark or CompetentRoofer where held.
Reviews
Detailed reviews that mention the job.
Services
What I do for roofers.
Where competitors fall short
What most roofers’ sites get wrong.
Directories outrank the roofers themselves
No gallery or only stock images
No storm or emergency page
Guarantees not explained
Fixing these four things is usually enough to stand out against most roofers’ websites.
Rules worth knowing
Roofing has no single licence, so trust badges matter. Only show memberships and guarantees you hold, and explain what each guarantee covers.
When demand peaks
The roofer calendar.
Planned replacements run spring to autumn; storm repairs spike after named storms and high winds in autumn and winter.
Typical demand pattern from seasonal search interest; your own business may differ.
Your town
Roofers near you.
FAQs
Questions from roofers
Typical ranges in pounds. You get a fixed written quote after a free call.
How do homeowners tell a dodgy roofer?
They look for trade memberships, real photos, guarantees and reviews. A good website shows all four.
When is the busiest time for roofers?
Planned replacements run spring to autumn; storm repairs spike after named storms and high winds in autumn and winter.
Are there rules for roofers’ marketing?
Roofing has no single licence, so trust badges matter. Only show memberships and guarantees you hold, and explain what each guarantee covers.
How much does a website cost?
£450 – £1,800.
How much is local SEO?
£250 – £450 a month.
How much is video editing?
£30 – £75 per reel, or £220 – £480 a month (8 reels).
Tell me what you need. I’ll give you an honest plan.
A free 20-minute video call with me. A written plan and a fixed quote within three working days.