For plumbers

Websites, SEO and video for plumbers.

Most plumbing work is urgent and local. People search on a phone, call one of the first three results and decide within minutes, so speed, trust badges and a visible phone number matter more than anything else.

Marketing for plumbers illustration

What customers search

What homeowners type into Google.

⌕ emergency plumber near meUrgent
⌕ plumber near meUrgent
⌕ boiler repair near meUrgent
⌕ blocked drain near meUrgent
⌕ bathroom fitter near mePlanned
⌕ boiler service costResearch

Before they call

What homeowners check first.

01

Gas Safe registration

Required by law for gas work; customers check the number on the Gas Safe Register.

02

Recent reviews

Star rating and how recent the reviews are, often on Google first.

03

Response time

Whether you can come today and what an emergency call-out costs.

04

Clear pricing

A call-out fee or hourly rate stated up front.

Where competitors fall short

What most plumbers’ sites get wrong.

✕

Phone number hidden in the header on mobile

✕

One generic “services” page instead of a page per job

✕

No Gas Safe number or photo ID on the site

✕

No out-of-hours information

Fixing these four things is usually enough to stand out against most plumbers’ websites.

Rules worth knowing

Anyone working on gas appliances must be on the Gas Safe Register. Show your registration number and only claim work you are registered for.

When demand peaks

The plumber calendar.

Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec

Boiler breakdowns and burst pipes peak from November to February; bathroom projects pick up in spring.

Typical demand pattern from seasonal search interest; your own business may differ.

FAQs

Questions from plumbers

Typical ranges in pounds. You get a fixed written quote after a free call.

How do I spot a dodgy plumber?

Customers check Gas Safe registration, reviews and clear prices. We put all three where they see them first.

When is the busiest time for plumbers?

Boiler breakdowns and burst pipes peak from November to February; bathroom projects pick up in spring.

Are there rules for plumbers’ marketing?

Anyone working on gas appliances must be on the Gas Safe Register. Show your registration number and only claim work you are registered for.

How much does a website cost?

£450 – £1,800.

How much is local SEO?

£250 – £450 a month.

How much is video editing?

£30 – £75 per reel, or £220 – £480 a month (8 reels).

Tell me what you need. I’ll give you an honest plan.

A free 20-minute video call with me. A written plan and a fixed quote within three working days.